X 宣布推出 Creator Connect,利用 AI 匹配品牌与创作者合作

ChainCatcher 消息,X 宣布推出 AI 驱动的品牌与创作者匹配工具 Creator Connect,可根据品牌营销目标、受众兴趣及实时趋势,智能匹配平台创作者。该功能基于 xAI 工具实现,X 将负责创作者筛选、联系、内容制作与分发全流程,品牌则可在各阶段进行审核。
X 全球内容合作负责人 Mitchell Smith 表示,平台正进入“创作者时代”,并致力于建立健康、可持续的创作者经济。xAI 全球广告负责人 Monique Pintarelli 称,Creator Connect 结合 AI 技术与 X 的实时传播能力,可帮助品牌更高效触达消费者。
此次发布属于 X “Year of the Creator” 计划的一部分。此前平台已推出 Creator Subscriptions 2.0、Exclusive Threads 等功能,并将创作者收入分成翻倍。
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